How-to
How to fix link previews on LinkedIn, X and Slack
You share a link and it shows up with no image, the wrong title, or a logo stretched out of shape. Here's why it happens and how to fix it in a few minutes.
The WebRankPage blog
Insights on SEO, performance
Insights on SEO, performance
and AI search.
In-depth articles on technical SEO, Core Web Vitals and visibility in AI-driven search, from the team behind WebRankPage.
AI search
Should you block AI crawlers? A practical way to decide
Blocking AI bots protects your content. It can also make you invisible in AI answers. A simple framework for deciding, and the robots.txt rules to match.
Technical SEO
Redirect chains: the slow leak nobody notices
Every site migration leaves a redirect behind, and they stack up. How to find chains, why they cost you, and how to collapse them without breaking old links.
On-page SEO
Canonical tags, explained with three mistakes we see all the time
A canonical tag tells search engines which version of a page is the real one. It's a hint, not an order, and these three mistakes are why Google sometimes ignores it.
On-page SEO
Internal linking: the ranking lever you already control
You can't make other sites link to you. You decide every link on your own site. A practical approach to internal links that doesn't need a spreadsheet.
For agencies
SEO reporting for clients without losing a week every month
Monthly client reports eat time that should go into the actual work. How to set up a reporting routine that takes an afternoon, and that clients actually read.
Core Web Vitals
Largest Contentful Paint: find the one element that matters
LCP isn't about your whole page loading. It's about one element. Find it, and most LCP problems become obvious.
Core Web Vitals
Your images are probably your biggest speed problem
On most pages, images are the heaviest thing a visitor downloads, and many are far bigger than they need to be. Four fixes, in the order they pay off.
Technical SEO
Soft 404s: what Search Console is trying to tell you
A soft 404 is a page that tells visitors it doesn't exist while telling search engines everything is fine. Here's how to find them and what to return instead.
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